James Atkins Design

James Atkins Design is a UK based design company formed in 1997 to produce innovative design solutions in new and traditional media.

We've been designing websites since 1997 and have over nineteen years in print and corporate identity. We are familiar with balancing business, creative and technical issues. Our unique combination of skills enable our clients to communicate effectively, whatever the media.

Our clients include large corporate organisations, small to medium sized businesses and startup organisations in a range of market sectors. We have contributed our specialist skills and consultancy in collaborative projects with design agencies marketing companies and large in-house corporates.

weimcam

We're looking for these old friends and colleagues

Buying a house in France and our building project in the Ariege

Fine Art paintings and prints by James Atkins

james atkins design - home
Dash Identity

Corporate Identity

Dash Optimization is a leading supplier of software for modelling and optimization ('z' because they have a large US market). We helped them to rebrand their company, their products and gave them a new visual approach.

Optimization is essentially mathematics, which is not thought of by most people as very visually stimulating. We used imagery is based around the 'golden section' and natural phenomena where the golden section is evident. This provided a useful visual metaphor for 'mathematics in the real world'.

We also developed a a strapline of 'optimization everywhere'.

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2002

Client: Dash Optimization
Identity

James Atkins